Market Focus
Key Growth Engines
Factoryal pledges to contribute for the substantial economic growth of India in the coming years. Hence our market focus is limited to high-growth sectors with a scope for disruption and/or social impact to create enterprise value and economic impact.
- Technology
- Direct to Consumer
- Consumer Services
- Retail
Technology
Digital goods and services have become the order of the day which were non-existent a decade ago,this is the impact of technological disruptions which are paving the way for a revolutionized digital economy. First movers have understood the nuances of local payments, secure commerce, and a new digitized experience across multiple channels to win the mindshare and loyalty among early adopters who took technology to the masses. However, for a new-comer the challenges are very different given the fundamental shift in maturity of a digital ecosystem, constant disruptions in business/revenue models, complexity of operations, evolution in consumer behaviour, complex segmentation, technological breakthroughs. Be it SaaS, mobile gaming, video streaming, publishing, media subscriptions or other on-demand personal and business services, Indian market demographics is significantly different from other markets and our experience and expertise in helping you build and scale your organizational capabilities in order to sharpen your digital value proposition will be unmatched.
Direct to Consumer
Today, India is home to 1/5 of the world’s
youth (half of its population of 1.3 billion) backed by more than 500 million active
internet userbase, evolution of last-mile logistics network due to growth of
e-commerce, access to affordable digital marketing channels and failure of organized
retail to cater the needs of rural India; the market is now well ripe for
digitally native brands. New age brands are disrupting the consumer products
landscape with quality and premium products with a stronger unit economics than
their offline retail counterparts. We help you design the winning products, deliver
exceptional customer experience and build an aspirational brand while carving
out your niche.
Consumer Services
India is undergoing massive urbanization with more than 30% population living in Tier-1 & Tier-2 Cities alongside a growing middle class that is the hotbed for fast-growing consumer service companies to make fortunes. Most of the consumer services are primarily characterized by simple supply and demand and are further constrained by physical delivery that faces different sets of business challenges to deliver the customer experience. Be it education, travel, hospitality, after-market services or other personal services, there is an immense potential to disrupt the status quo with innovation and leveraging technology. We can help you on service design, standardize the service offerings, paving the way for digital transformation to enhance the customer experience, innovate on business/revenue model, build a sound business operating system and facilitate the growth through both organic and inorganic channels.
Retail
India is the Asia’s 3rd and world’s 4th largest retail market with an estimated market size of $1700 BN by 2026. Retail is still the predominant channel to access the consumer products such as FMCG, F&B, fashion, consumer durables, automotive, household goods and small appliances, etc. Indian retail is at the cusp of evolution with disruptions throughout the value-chain and hence choosing the right operating model, omni-channel strategy, merchandising & promotions, loyalty programmes are key to create and sustain enterprise value while continuously innovating on consumer experience throughout the shopping journey with the help of technology. We help retailers achieve business growth and desired organizational transformation through multitude of services based on their immediate business needs
Technology
Digital goods and services have become the order of the day which were non-existent a decade ago,this is the impact of technological disruptions which are paving the way for a revolutionized digital economy. First movers have understood the nuances of local payments, secure commerce, and a new digitized experience across multiple channels to win the mindshare and loyalty among early adopters who took technology to the masses. However, for a new-comer the challenges are very different given the fundamental shift in maturity of a digital ecosystem, constant disruptions in business/revenue models, complexity of operations, evolution in consumer behaviour, complex segmentation, technological breakthroughs. Be it SaaS, mobile gaming, video streaming, publishing, media subscriptions or other on-demand personal and business services, Indian market demographics is significantly different from other markets and our experience and expertise in helping you build and scale your organizational capabilities in order to sharpen your digital value proposition will be unmatched.
Direct to Consumer
Today, India is home to 1/5 of the world’s
youth (half of its population of 1.3 billion) backed by more than 500 million active
internet userbase, evolution of last-mile logistics network due to growth of
e-commerce, access to affordable digital marketing channels and failure of organized
retail to cater the needs of rural India; the market is now well ripe for
digitally native brands. New age brands are disrupting the consumer products
landscape with quality and premium products with a stronger unit economics than
their offline retail counterparts. We help you design the winning products, deliver
exceptional customer experience and build an aspirational brand while carving
out your niche.
Consumer Services
India is undergoing massive urbanization with more than 30% population living in Tier-1 & Tier-2 Cities alongside a growing middle class that is the hotbed for fast-growing consumer service companies to make fortunes. Most of the consumer services are primarily characterized by simple supply and demand and are further constrained by physical delivery that faces different sets of business challenges to deliver the customer experience. Be it education, travel, hospitality, after-market services or other personal services, there is an immense potential to disrupt the status quo with innovation and leveraging technology. We can help you on service design, standardize the service offerings, paving the way for digital transformation to enhance the customer experience, innovate on business/revenue model, build a sound business operating system and facilitate the growth through both organic and inorganic channels.
Retail
India is the Asia’s 3rd and world’s 4th largest retail market with an estimated market size of $1700 BN by 2026. Retail is still the predominant channel to access the consumer products such as FMCG, F&B, fashion, consumer durables, automotive, household goods and small appliances, etc. Indian retail is at the cusp of evolution with disruptions throughout the value-chain and hence choosing the right operating model, omni-channel strategy, merchandising & promotions, loyalty programmes are key to create and sustain enterprise value while continuously innovating on consumer experience throughout the shopping journey with the help of technology. We help retailers achieve business growth and desired organizational transformation through multitude of services based on their immediate business needs
Why Factoryal
Value-Centric
Our aim is to improve the integrated activities within a product, service or business constellation between various parameters to reevalute the customer’s value and enterprise value in order to discover the hidden opportunities, by overcoming the barriers, optimizing the resources and increasing efficiencies.
Data-Driven
Data is the new currency though we understand the instinct of our clients, we deliver valuable insights and draw evidence based conclusions. We also advise on the financial viability of your business using our data driven approach, to help you achieve the best results possible.
Result-Oriented
Our engagement models are result-oriented and we live up to our commitment of being partners in value creation, maximization and recovery; while sharing risks & rewards by delivering tangible, positive and lasting value.
